From Artisan Pickles to Premium Mixes, How The Real Dill is Entering a New Era with Pickle Juice
Photo courtesy of Joni Schrantz
After 12 years in business, the artisan pickle company is deliberately going all in with specialty premium mixes
DENVER (March 25, 2025)— Already known for their best-selling Bloody Mary Mix, The Real Dill is evolving into a new phase where the artisan pickle company is shifting focus from handcrafted pickles to more premium mixes. Pickle Juice, a perfectly pickle-y drink mix featuring fresh cucumber and dill will be available for sale online and at participating retailers now. More premium mix products will be announced at a later date.
What started as a pickle obsession and hobby led to 12 years of the Denver-based company crafting a variety of delicious pickles as well as their highly sought after Bloody Mary Mix, a happy accident that occurred by not wanting to waste cucumber water as a result of the pickling process. A process that is time intensive and no longer a sustainable primary focus for a company The Real Dill’s size.
”Everything that The Real Dill has built, from products like the Bloody Mary Mixes and Bloody Mary Rimming Spice, the use of fresh and natural ingredients, and our commitment to zero waste, supports this shift in focus,” says The Real Dill Co-Founder and President Justin Park. “We’re still making pickles, but on a smaller scale. We like to think we’re now pickle-adjacent and these premium mixes will rival the best scratch-made cocktails."
Pickle Juice, a flavorful pickle-inspired mix with fresh cucumber, dill, garlic, and onion, is the perfect addition to elevate your cocktails, mocktails, and more:
Add Pickle Juice to your martinis, margaritas, vodka sodas, and Bloody Marys
Make homemade pickle shots or chase whiskey with pickle juice for picklebacks
Add to dressings, marinades, and soups, or use to brine meat and seafood
Drink it straight to enjoy the naturally occurring electrolytes as part of your recovery routine
Pickle Juice is available in 16-ounce bottles with a shelf life of two years. Similar to all The Real Dill products, like their best-selling Bloody Mary Mixes and Bloody Mary Rimming Spice, all products are made with 100% natural ingredients with no chemicals or preservatives in a zero food waste facility.
“Pickle Juice is everything but the crunch,” says Co-Founder Tyler DuBois. “While other pickle juice and pickle brine products are glorified vinegar water with preservatives that offer a synthetic taste, our version is made with fresh ingredients so it tastes exactly like what's at the bottom of your pickle jar.”
To celebrate the launch of Pickle Juice, The Real Dill will be popping up at The Horseshoe Lounge (414 E 20th Ave, Denver, CO 80205) on Saturday, April 5 from 3 to 7 p.m. Enjoy specials on Bloody Marys and Pickle Shots featuring The Real Dill Pickle Juice. The Real Dill gang will also be on site with products available for sale.
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About The Real Dill
Founded by Justin Park and Tyler DuBois in 2012, The Real Dill is a handcrafted cocktail mix company that aims to make the best products of its kind in the best possible way. Using a chef-driven approach, everything is made from scratch using 100% natural ingredients, without chemicals, preservatives, or major allergens. The Real Dill products stand out for their flavor, freshness, and quality, shattering the stigma that freshness can’t come in a jar. For more information about The Real Dill, visit TheRealDill.com or follow them on Instagram.